The Challenge
Most agents are not successful due to the following reasons:
- Selection of the wrong brokerage
- Lack of a business plan
- Insufficient funds to market and brand
- Sphere of influence is limited
- Poor work ethic
The Solution
The Caldwell Group’s training & coaching provides the solution to those challenges by laying the solid foundation for a successful real estate career. The comprehensive training program is conducted via live, interactive classroom environment and also as an on-demand, online course.
The DNA for Real Estate Success
Training Modules
Video Lessons
%
Business Systems
Amazing Result
23 Building Blocks for Your Real Estate Career Success
#1 ~ TCG Orientation, Culture and Keys to Success
In this orientation module, we will cover the Caldwell Group’s culture and establish the training program’s expectations. Learn the keys to a lasting real estate career and six steps to new agent success.
#2 ~ Business Plan, Goal Setting and the Sales Buffet
In this module you will establish clearly defined, SMART goals for your business and all areas of your life. You will also create your real estate business plan and be introduced to the sales buffet of over 50 activities to generate leads.
#3 ~ Power of Your Database and Sphere of Influence
Develop your initial sphere of influence and connect with them to introduce your real estate services. Learn how to successfully maintain and grow your database to effectively generate leads and repeat and referral business.
#4 ~ Lead Generation and Conversion
In this module you will learn to develop the habit of prospecting as a cornerstone for your long-term success in the real estate business. Discover the variety of methods and strategies for lead generation and proactive prospecting to attract, convert and close more business.
#5 ~ Understanding Personality & Communication Styles in Sales
In this module we will review the four core personality styles and three primary communication preferences in people and how it translates to better sales and customer service. It starts with understanding your styles and preferences first. Learn how to build rapport and communicate effectively with the different personality types.
#6 ~ Effective Open Houses
Open Houses are one of the most cost effective, productive and profitable uses of your time when conducted properly. In this module, you will discover how to effectively prepare, conduct and follow-up after an open house.
#7 ~ MLS - Matrix
In this training you will learn how to use the MLS software (Matrix) to search and save properties for your buyers, add contacts and setup searches. Learn how to read an MLS printout and the various reports/printouts.
#8 ~ Buyer Consultation, Showing Properties and Closing for the Sale
In this training module, you will learn how to qualify a prospective buyer and conduct a consultation to determine their wants and needs. We will also demonstrate the art of showing properties to your buyers that lead to closing for a sale.
#9 ~ Residential Purchase Agreement Kit
In this workshop, we will review in detail the residential purchase agreement and all required addenda and documents for a complete sales package.
#10 ~ Mortgage & Financing
#11 ~ Working with Sellers & the Listing Presentation
This module will cover how to find and qualify sellers; prepare for the listing presentation, customize the Listing & Marketing Proposal, and conduct the actual listing presentation with the sellers.
#12 ~ Listing Kit
In this training module, we will go over all of the paperwork required for a Listing including the listing agreement, all disclosures and documents for Nevada.
#13 ~ CMA & Pricing Properties to Sell
#14 ~ Personal & Listing Marketing
#15 ~ Farming for Listings
#16 ~ Life of an Escrow-Preliminary Title Report
#17 ~ Checklist to Get Paid
Don’t overlook this module, as you will get excellent tips, insights, and instructions on how to stay organized during your transactions so that you will have no delay in getting paid! Learn how to submit a new transaction and what documents are required in your transaction file to be in compliance.
#18 ~ Negotiation Techniques
#19 ~ Scripts and Objection Handling
Practicing scripts, dialogues and objection handing techniques for common scenarios with buyers and sellers is critical for your overall success. In this module, we provide a variety of scripts for you to download, customize and practice. Watch Rich Brodkin and Team Manager Adam Jackson role-play closing for the appointment and overcoming common objections.
#20 ~ Expireds-FSBO’s-NOD’s-Withdrawals
In this training you will learn specific strategies on working with Expired or Withdrawn Listings, For Sale By Owners, and other target markets like distressed properties. Scripts, dialogues, sample letters are included to help you implement a prospecting and follow-up system.
#21 ~ Selling New Homes
#22 ~ Social Media Marketing
In this module you will learn how to create and execute a social media marketing strategy that will be most effective for you. We will cover establishing your overall goals for social media in your business and discovering which platforms are recommended. Overviews of LinkedIn, Facebook, Twitter, Instagram, Google+, Twitter and You Tube are included.
#23 ~ Master the kvCORE Website, CRM & Lead Generation Platform
This training module includes a series of how-to tutorials and videos for leveraging all of the tools in your kvCORE System. Learn how to personalize your IDX website and effectively use your CRM to include importing contacts and customizing your automatic email & text campaigns. Leverage the landing and squeeze pages to generate cost-effective leads. Create personalized email templates and newsletters using the advanced editor. Learn how to use the kvCORE mobile apps to support your business.
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If you feel like chatting, call Will Nada, our Director of Business Development, at 702-970-9653
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The Caldwell Group is looking for talented team members and managers! If you are interested in finding out more about our group just click below to start the process or call Will Nada at (702) 970-9653!
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